L I F E S T A R T

Life Start Named One of Canada’s Top 100 Franchises, Leading the Way in Hands-On First Aid Training

Saint John, NB – February 20, 2025 – Life Start First Aid & Safety Training has been recognized as one of Canada’s Top 100 Franchises, securing the #79 spot on the Elite Franchise Top 100 Canada (EF100CA) list. This milestone reinforces Life Start’s rapid growth, innovative training model, and impact on both communities and franchisees.

"Being named one of the top franchise brands in Canada is a huge moment for us," said Khryspn Jensen, Founder & CEO of Life Start. "We set out to make First Aid training something people actually remember—engaging, hands-on, and practical. This recognition reflects the strength of our franchisees, our team, and our approach to training that goes beyond just checking a box."

Bringing a Franchise Model to First Aid Training

Life Start is one of the first First Aid training franchises in Canada, giving entrepreneurs the opportunity to build a business with a proven system, operational support, and innovative technology. Unlike traditional training providers that operate as corporate-owned or licensing models, Life Start’s franchise model ensures consistency in training while allowing franchisees to build strong local businesses.

Currently, Life Start is approved to have franchisees in Alberta, Manitoba, Saskatchewan, New Brunswick, and Nova Scotia, with Prince Edward Island fully sold out. The company is actively working toward expanding into additional provinces.

Why Life Start is Growing

Life Start has built a reputation for changing the way First Aid training is delivered, and its ranking in the EF100CA reflects its growth and impact. Some key elements driving its success include:

●      Hands-On, Interactive Training – Life Start moves beyond outdated lecture-style learning with real-world scenarios, Hollywood-style makeup effects, and engaging teaching techniques to improve retention.

●      The Pulse System: Simplifying Corporate Training – Life Start’s proprietary Pulse System makes it easier for businesses to manage compliance, training records, and scheduling while ensuring teams are confident in their First Aid skills.

●      Community-Driven Initiatives – Programs like LifeStart50 (aiming to increase out-of-hospital cardiac arrest survival rates) and Start’em Early (providing free CPR & AED training for schools) demonstrate Life Start’s commitment to making First Aid a core life skill.

●      Franchisee Success & Support – Life Start’s franchise model provides extensive support, including marketing coaching, operational training, and ongoing development, making it an attractive opportunity for entrepreneurs looking to build a meaningful business.

What’s Next?

The EF100CA rankings will be celebrated on February 26 at The Carlu in Toronto, bringing together Canada’s top franchise brands. As Life Start continues to expand, it is actively seeking franchise partners to bring hands-on, high-impact First Aid training to more communities across Canada.

"This ranking reflects the amazing work our franchisees and team members do daily," added Jensen. "We’re growing, we’re making First Aid training better, and we’re just getting started."

About Life Start

Life Start is redefining First Aid training with hands-on, engaging, and practical learning experiences that go beyond traditional lecture-based methods. As one of the first franchise models in the industry, Life Start gives entrepreneurs the opportunity to own their own business while making a difference in their communities. Recognized as one of Canada’s Top 100 Franchises, Life Start continues to grow, with new locations and expanded training opportunities coming in 2025.